15+ Cold Call Voicemail Script Templates For Sales [With Examples]
Ever received those sales voicemails that just rattle off products and services? How many times have you called back?
Probably never, right? It feels like a waste of time.
So, what can you do differently to stand out and actually get those callbacks?
Voicemail scripts are often underestimated in sales, but they’re a game-changer when done right. A well-crafted message can drive action, build curiosity, and open doors to meaningful conversations.
It’s not just about leaving a message; it’s about leaving the right message that compels the recipient to engage.
Let’s explore how simple yet strategic voicemail scripts can boost response rates and deepen connections.
Probably never, right? It feels like a waste of time.
So, what can you do differently to stand out and actually get those callbacks?
Voicemail scripts are often underestimated in sales, but they’re a game-changer when done right. A well-crafted message can drive action, build curiosity, and open doors to meaningful conversations.
It’s not just about leaving a message; it’s about leaving the right message that compels the recipient to engage.
Let’s explore how simple yet strategic voicemail scripts can boost response rates and deepen connections.
5 Key Elements of a Strong Voicemail Script You Must Include
1. Name And Company Affiliation
Leaving your introduction for the end is risky—who has the time or patience to listen all the way through?
That’s why it’s crucial to introduce yourself and your company right from the start.
This not only establishes credibility but also immediately tells the listener who you are, reducing the chances of your call being mistaken for spam.
In the flood of voicemails people receive, a strong, clear introduction sets the stage for a professional and trustworthy conversation, making it far more likely to get a callback.
That’s why it’s crucial to introduce yourself and your company right from the start.
This not only establishes credibility but also immediately tells the listener who you are, reducing the chances of your call being mistaken for spam.
In the flood of voicemails people receive, a strong, clear introduction sets the stage for a professional and trustworthy conversation, making it far more likely to get a callback.
2. Contact Details
Always leave your phone number or email so that the recipient knows how to get back to you.
This step is essential because even if they are interested, they might miss your number if it's not mentioned clearly or not repeated.
So, take a moment to double-check and repeat your details—this simple step can make all the difference in ensuring they can easily get back to you without any confusion.
This step is essential because even if they are interested, they might miss your number if it's not mentioned clearly or not repeated.
So, take a moment to double-check and repeat your details—this simple step can make all the difference in ensuring they can easily get back to you without any confusion.
3. Reason For Calling
This is the moment that can make or break your opportunity. Keep it concise, yet crystal clear about why you're reaching out.
Briefly highlight what’s in it for them. Try not to bore or overwhelm them with excessive information.
The more relevant your reason, the more likely they are to engage.
Briefly highlight what’s in it for them. Try not to bore or overwhelm them with excessive information.
The more relevant your reason, the more likely they are to engage.
4. Why Should They Call You Back?
This is your value hook—the key to grabbing their attention.
Give them a compelling reason to call back by addressing their pain points and showing how reaching out will genuinely benefit them and their business.
Focus on the impact and value they’ll receive, rather than just rattling off a list of features
Give them a compelling reason to call back by addressing their pain points and showing how reaching out will genuinely benefit them and their business.
Focus on the impact and value they’ll receive, rather than just rattling off a list of features
5. A CTA or What Their Next Step Should Be
Including a CTA will bring you a step closer to a callback or a meeting.
Being specific about what you want the recipient to do removes any guesswork and boosts their follow-through.
Without a strong CTA, even the most interested prospects might fail to act simply because they’re unsure of the next step.
Being specific about what you want the recipient to do removes any guesswork and boosts their follow-through.
Without a strong CTA, even the most interested prospects might fail to act simply because they’re unsure of the next step.
15 Sales Voicemail Scripts For Every Scenario
1. The Leverage FOMO script
This script capitalizes on the fear of missing out (FOMO).
Whether it’s about resolving a pain point, offering new insights, or presenting an exclusive deal, this part needs to make them feel like they’re missing out if they don’t respond.
Make it clear that returning your call isn’t just worth their time—it’s a step toward solving a key problem or gaining a valuable advantage.
Whether it’s about resolving a pain point, offering new insights, or presenting an exclusive deal, this part needs to make them feel like they’re missing out if they don’t respond.
Make it clear that returning your call isn’t just worth their time—it’s a step toward solving a key problem or gaining a valuable advantage.
Example 1
Hey [Name], [Your Name] this side, from [Your Company].
I wanted to reach out because we’re offering a limited-time promotion on our service that could really enhance your team’s efficiency.
This offer is valid until this week! And I don’t want you to miss out on this opportunity. Call me back at [Your Number], and let’s make sure you can take advantage of it before it’s gone!"
Example 2
Hello [Name], [Your Name] here from [Company Name].
I’m reaching out to share how a [current trend] is helping businesses like yours achieve impressive results, and we’re seeing the same success at [Company Name].
Don’t miss out on this opportunity! Give me a call at [Contact Details], and we can dive into how it could benefit you too.
2. The Intrigue Their Interest script
In this script, your goal is to spark curiosity. Open with an intriguing statement or a question that relates to their needs or interests.
By hinting at valuable information or insights you can provide, you draw them in without giving everything away.
The key is to create a sense of mystery.
By hinting at valuable information or insights you can provide, you draw them in without giving everything away.
The key is to create a sense of mystery.
Example 1
Hey [Name], it’s [Your Name] from [Your Company].
I just discovered something intriguing about how companies like yours are boosting their productivity using [specific strategy or tool].
I’d love to chat and share what I found. Call me back at [Your Number] when you have a moment!
3. The Irresistible Value Proposition script
Here, you want to present an offer that’s hard to resist. Clearly articulate the benefits and value they’ll gain by responding to your call.
Focus on what sets you apart and how your solution can directly address their specific challenges or goals.
Focus on what sets you apart and how your solution can directly address their specific challenges or goals.
Example 1
Hello [Name], [Your Name] here from [Company Name].
I hope you’re doing well! I just wanted to let you know that we have an exclusive workshop happening next month, and we only have a few spots left.
It’s a fantastic chance to learn [specific benefit]. I’d love for you to join us! Call me back at [Your Number] so I can save you a spot.
Example 2
Hello [Name], [Your Name] here from [Company Name].
I'm reaching out because we help companies like yours tackle [specific concern], and right now, we’re offering a limited-time deal on all our services.
I don’t want you to miss out on this great opportunity! Give me a call at [Contact details], and we can chat more about how it can benefit you.
4. The Time-Saving Offer script
In this digital age, people have less patience, so you’ve got to give them something that’s worth their time.
Everyone’s busy, which is why a script focused on saving time works so well. Highlight how your solution can simplify their workload or save them hours.
When you appeal to their need for efficiency, you're much more likely to get a callback.
Everyone’s busy, which is why a script focused on saving time works so well. Highlight how your solution can simplify their workload or save them hours.
When you appeal to their need for efficiency, you're much more likely to get a callback.
Example 1
Hello [Name], [Your Name] here from [Company Name].
I wanted to share how our latest solution can save you both time and money while enhancing your team’s performance.
One of our clients recently saw a [specific improvement] by implementing it. Let’s chat about how you can experience similar results! Call me at [Your Number]!
Example 2
Hello [Name], [Your Name] here from [Company Name].
I hope you’re having a great day! I wanted to let you know about a solution we offer that could help cut down the time you spend on [specific task].
Many of our clients are saving hours each week, and I think you could benefit too. Let’s chat—give me a call back at [Your Number]!
5. The Problem-Solver script
In this script, focus on identifying a specific problem they might be facing and how you can help solve it. Acknowledge their pain points and explain how your solution provides a clear resolution.
This approach not only shows empathy but also positions you as a valuable resource.
This approach not only shows empathy but also positions you as a valuable resource.
Example 1
Hello [Name], [Your Name] here from [Company Name].
I’ve noticed that many companies in your industry struggle with [specific problem], and I think we have a solution that can help.
Our [specific service/product] has helped others overcome this challenge, and I’d love to show you how it can work for you. Call me back at [Your Number]!
Example 2
Hello [Name], [Your Name] here from [Company Name].
I’m reaching out because I noticed on your page that [specific problem] seems to be a challenge for you.
Our [solution] has made a big impact on others dealing with the same issue, and I’d love to explore how we can help you too. Give me a call at [Your Number], and let’s chat!
6. The Referral-Power-Play script
Mutual contacts and referrals have always been a timeless and effective way to network—and for good reason.
When you highlight how your shared contact had great results, it gives the listener a strong reason to reach out.
It’s a simple but effective way to build instant credibility and increase the chances of a positive response.
When you highlight how your shared contact had great results, it gives the listener a strong reason to reach out.
It’s a simple but effective way to build instant credibility and increase the chances of a positive response.
Example 1
Hello [Name], [Your Name] here from [Company Name].
I was speaking with [Mutual Connection], and they mentioned that you might be interested in [specific service/product].
They’ve seen great results from it, and I thought it’d be worth connecting with you.
Give me a call back at [Your Number], and let’s discuss how we can help you too!"
Example 2
Hello [Name], [Your Name] here from [Company Name].
Remember we met at [Mutual Contact's] event? After our conversation, I realized you’ve been dealing with [certain pain points].
[Mutual Contact] had the same challenge, and they've been thrilled with the way our service helped them overcome it.
If you would like to know more, give me a call back at [Contact details].
7. The Exclusive Event Invitation script
This script is great for both parties as the other has a fantastic opportunity to learn and network, so invite your recipient to an exclusive event they won't want to miss!
Whether it’s a webinar, networking event, or workshop, the exclusivity adds urgency and makes them feel special.
Be sure to highlight the benefits of attending and make it easy for them to RSVP or give you a callback!
Whether it’s a webinar, networking event, or workshop, the exclusivity adds urgency and makes them feel special.
Be sure to highlight the benefits of attending and make it easy for them to RSVP or give you a callback!
Example 1
Hello [Name], [Your Name] here from [Company Name].
I invite you to our exclusive product launch on [date] at [location/virtual link]. We’ll be showcasing some exciting innovations that I think you’ll love.
It would be fantastic to see you there! I’d appreciate it if you could let me know whether you can attend.
Example 2
Hello [Name], [Your Name] here from [Company Name].
I’m reaching out to invite you to our upcoming webinar on [date].
We’ll be diving into [topic], which I believe will be incredibly valuable for you. This is a great opportunity to learn and connect with like-minded professionals.
I really hope you can join us! Give me a call at [Contact no.] to know more.
8. The Friendly Reminder script
This script is great for following up after an earlier conversation or message.
It’s a friendly reminder that you’ve already reached out, reinforcing your value and encouraging a response.
By staying persistent but not pushy, you boost your chances of a callback, keeping yourself on top of their mind while showing genuine interest in helping them.
It’s a friendly reminder that you’ve already reached out, reinforcing your value and encouraging a response.
By staying persistent but not pushy, you boost your chances of a callback, keeping yourself on top of their mind while showing genuine interest in helping them.
Example 1
Hello [Name], [Your Name] here from [Company Name].
I hope you’re doing well! I wanted to follow up on our last conversation about [specific product/service]. I’m looking forward to hearing your feedback and addressing any questions you might have.
If you’re ready, we can schedule a quick chat to discuss how we can move forward.
Example 2
Hello [Name], [Your Name] here from [Company Name].
Just wanted to remind you about our meeting scheduled for [date and time]. I’m looking forward to our discussion on [topic] and am excited to hear your insights.
If anything has changed, feel free to let me know.
9. The Personal Touch script
This script emphasizes personalization! By referencing specific details from your past conversations—like their business goals—you show you genuinely remember.
This personal touch builds rapport and trust, making your message stand out from generic sales pitches, thus increasing the chances of reaching back.
This personal touch builds rapport and trust, making your message stand out from generic sales pitches, thus increasing the chances of reaching back.
Example 1
Hello [Name], [Your Name] here from [Company Name].
I was just thinking about our chat last week regarding [personal topic]. I hope everything’s going well for you!
If you’d like to catch up or need any assistance with [specific product/service], feel free to reach out. I’m here to help!
Example 2
Hello [Name], [Your Name] here from [Company Name].
Congratulations on [achievement]! That’s fantastic news! I believe we have something that could help you work even more efficiently.
If you’re interested, let’s celebrate over coffee or lunch soon—I’d love to hear more about your success!
10. The Social Proof script
In today’s digital age, people trust what they see—whether on social media or other platforms.
So, leverage the power of social proof by mentioning similar businesses or clients who have thrived with your solution. Share specific results or achievements to boost credibility.
This approach works great. People are more likely to trust your services when they see that others—especially their peers—have benefited.
Plus, happy customers add weight to your message and motivate action!”
So, leverage the power of social proof by mentioning similar businesses or clients who have thrived with your solution. Share specific results or achievements to boost credibility.
This approach works great. People are more likely to trust your services when they see that others—especially their peers—have benefited.
Plus, happy customers add weight to your message and motivate action!”
Example 1
Hello [Name], [Your Name] here from [Company Name].
I’d love to share a quick success story from a client who faced similar challenges. They recently [describe success], which had a significant impact on their business.
You can also check out our website ( Your domain) to see how many others like you have benefited from our services. If you’re interested, call back at this number.
11. The Professional Gatekeeper script
Gatekeepers are like bouncers for decision-makers, but a short and compelling message can help you get through.
Keep it brief, convey your value, and spark their interest to encourage them to connect you with the decision-maker.
This approach makes it easier for busy professionals and ensures your message stands out without getting lost or ignored.
Keep it brief, convey your value, and spark their interest to encourage them to connect you with the decision-maker.
This approach makes it easier for busy professionals and ensures your message stands out without getting lost or ignored.
Example 1
Hello [Name], [Your Name] here from [Company Name].
Thanks for taking my message! Could you please let [decision-maker] know that [Your Name] from [Your Company] called?
I understand they’ve been facing [pain point], and we specialize in helping businesses like yours solve these challenges.
I’d love the opportunity to discuss how we can help [Prospect's Company] achieve its goals.
You can reach me at [Your Phone Number]. Thanks again!
Example 2
Hello [Name], [Your Name] here from [Company Name].
I’m trying to reach [Decision Maker’s Name]. We recently connected, and I have some valuable insights to share that I believe would benefit their current projects.
Could you please let them know I called? I’d really appreciate it!
12. The Perfect Potential Customer script
This script is perfect for when you've found your ideal prospect. It highlights why they’re a great fit for your product and just need a push in the right direction.
By framing them as the ‘perfect customer,’ you make them feel valued and show them that your solution meets their needs.
Make sure your voicemail acknowledges their interest and outlines the next steps to keep things moving forward.
By framing them as the ‘perfect customer,’ you make them feel valued and show them that your solution meets their needs.
Make sure your voicemail acknowledges their interest and outlines the next steps to keep things moving forward.
Example 1
Hi there [Name], [Your Name] here from [Company Name].
I noticed you signed up for a demo of [Solution], and I’m excited that you're exploring how it can benefit [Prospect's Company].
I’ve sent over my calendar link via email so you can pick a time that works best for you.
Feel free to reach out at [Your Phone Number] if you have any questions or specific topics you’d like to cover during the demo.
Example 2
Hi there [Name], [Your Name] here from [Company Name].
I wanted to touch base after our last conversation about [specific product/service].
I think you’d be a perfect fit for what we offer, and I’d love to explore how we can help you achieve your goals. How about we arrange a time to explore this in more detail?
13. The Feedback script
This script invites the recipient to participate in a short feedback or survey, which can be a great way to engage them without a direct sales push.
It shows you value their opinion, while their responses provide insights into their needs.
This approach helps build a relationship while gathering information to tailor future interactions.
It shows you value their opinion, while their responses provide insights into their needs.
This approach helps build a relationship while gathering information to tailor future interactions.
Example 1
Hi there [Name], [Your Name] here from [Company Name].
How are you? Just wanted to get your quick thoughts on how [product/service] is working for you. I'd love to know if there's anything we could do better. Hit me up when you have a minute or two at [Contact Details].
Talk soon!
14. The Straight-To-The-Point script
Sometimes, simplicity works best. This script is designed specifically for busy professionals who value brevity. Begin by introducing yourself, clearly explaining the purpose of your call, and stating your request—just a simple ‘Yes’ or ‘No’ will do.
This approach not only fosters a sense of seriousness but also encourages quicker responses, making it easier for both parties to move forward.
This approach not only fosters a sense of seriousness but also encourages quicker responses, making it easier for both parties to move forward.
Example 1
Hi there [Name], [Your Name] here from [Company Name].
I’m reaching out because [briefly state the purpose, e.g., ‘I wanted to share a solution that could help streamline your operations’].
If this sounds interesting, just let me know, and I’ll send over the details.
I appreciate your time. Looking forward to your response!
15. The Final Attempt script
The Final Attempt script is your last chance to connect with a prospect who hasn’t responded.
By highlighting your value and acknowledging their busy schedule, you position yourself as a helpful resource without being pushy.
This approach boosts response rates and enhances your credibility, demonstrating your commitment to solving their challenges.
Research shows that multiple follow-ups significantly improve engagement, making this a good opportunity.
By highlighting your value and acknowledging their busy schedule, you position yourself as a helpful resource without being pushy.
This approach boosts response rates and enhances your credibility, demonstrating your commitment to solving their challenges.
Research shows that multiple follow-ups significantly improve engagement, making this a good opportunity.
Example 1
Hi there [Name], [Your Name] here from [Company Name].
I wanted to reach out one last time to see if you’re still interested in [specific product/service]. I truly believe our [specific solution] could make a difference for you.
If I don’t hear back, I’ll assume the timing isn’t right. But if you change your mind, I’m here to help.
5 Pro Tips to Excel in Cold Calling Voicemail Scripts
1. Keep it Snappy, Not Sappy
Nobody wants to sit through a long voicemail about your service—they’ll tune out.
Save the details for when they’re ready to talk and try to keep it short. Respect their time by delivering value in less than 30 seconds.
The quicker and clearer your message, the more likely they’ll listen and actually respond.
Save the details for when they’re ready to talk and try to keep it short. Respect their time by delivering value in less than 30 seconds.
The quicker and clearer your message, the more likely they’ll listen and actually respond.
2. Sound Natural, Not Like A Script
Even though you’re using a script, aim for a conversational tone that feels genuine.
Over-rehearsed messages can sound robotic, but a relaxed, authentic voice builds trust. Practice delivering your script until it flows naturally without sounding forced.
Over-rehearsed messages can sound robotic, but a relaxed, authentic voice builds trust. Practice delivering your script until it flows naturally without sounding forced.
3. Curiosity Kills Silence
Spark your prospect's curiosity by leaving just enough information to make them want more.
Drop a hint about a benefit or solution you can offer, but don’t give everything away.
This sense of intrigue can motivate them to return your call.
Drop a hint about a benefit or solution you can offer, but don’t give everything away.
This sense of intrigue can motivate them to return your call.
4. Guide Them With Clear Next-Steps
Don’t leave your prospect guessing what to do next. Whether it’s scheduling a call or responding with a quick “yes” or “no,” make your ask simple and direct.
Clear instructions reduce friction and make it easier for them to engage with you.
Clear instructions reduce friction and make it easier for them to engage with you.
5. Follow-Up Like A Pro
Consistent follow-ups show you’re serious without being annoying. Each message should build on the last, creating urgency and reinforcing your value proposition.
Turn Silence into Sales With Good Voicemail Scripts
At the end of the day, Sales is all about staying persistent and strategic. 🎯
Just because a prospect isn’t responding doesn’t mean the opportunity is lost. With the right follow-up approach—personalized, thoughtful, and consistent—you can re-engage and reignite their interest.
Many deals are closed through follow-ups, so don’t let inactivity stop you. Keep the conversation going, and you’ll turn those quiet leads into valuable customers!
📌 P.S.- Don’t forget to validate your contact list and all phone numbers before putting in all the hard work.
Just because a prospect isn’t responding doesn’t mean the opportunity is lost. With the right follow-up approach—personalized, thoughtful, and consistent—you can re-engage and reignite their interest.
Many deals are closed through follow-ups, so don’t let inactivity stop you. Keep the conversation going, and you’ll turn those quiet leads into valuable customers!
📌 P.S.- Don’t forget to validate your contact list and all phone numbers before putting in all the hard work.